The Smartrr integration allows Peel to offer more granular subscription metrics by pulling data directly from Smartrr so businesses can see the opportunities to increase revenues, grow LTV, retain customers, and reduce operating costs.
Peel offers over 100+ metrics that all can be segmented by our detection of subscribers vs. non subscribers. Even without integrating Smartrr customers will be able to use our “out of the box” subscriber/non subscriber segmentation to understand the value of their subscription businesses. But with a direct integration with Smartrr, Peel offers a suite of 41 metrics across a bunch of product and Smartrr segments specific to subscription businesses. Read on below for example of those subscription metrics.
See Subscriptions & Subscription Cohorts & Subscription Activations for details on the metric offerings.
How to Connect
Set up takes less than a minute – 2 clicks – first connect your Shopify account to Peel & then add the Smartrr datasource permissions.
Go to Smartrr and create an API Key for Peel.
In Smartrr:
Go to Integrations
Go to Smartrr API Keys
Click “Add New Smartrr API Token” button.
You will need to select READ access on all elements except Customer Portal Theme, Webhooks & Smartrr Scripts.
Account Plan: READ
Selling Plan: READ
Subscription: READ
Bill: READ
Product: READ
Customer: READ
Order: READ
Customer Portal Theme: none
Store Data: READ
Webhooks: none
Scripts : none
Then Go to your Peel account:
Login to Peel
Go to Data > Datasources
Select Smartrr
Enter the Smartrr API Key that you created for Peel.
Then Peel starts downloading the data and processing it into analysis. It will take at least 12 hours.
Metrics
Subscriptions
Active Subscribers
Active Subscriptions
Churned Subscribers
Churned Subscriptions
Duration of Active Subscriptions
Duration of Active Subscribers
Duration of Churned Subscriptions
Duration of Churned Subscribers
MRR
Subscribers Churn Rate daily/weekly/monthly
Subscribers Growth Rate daily/weekly/monthly
Subscriptions Churn Rate daily/weekly/monthly
Subscriptions Growth Rate daily/weekly/monthly
Net Sales – Subscribers
Net Sales – New Subscribers
Net Sales – Existing Subscribers
New Subscribers
New Subscriptions
Total Sales (subscribers)
Subscription Revenue Rate
Subscription Cohorts
Active Subscriptions per Cohort
Active Subscribers per Cohort
Cumulative MRR per Subscription
Cumulative MRR per Subscriber
Earned Profit per Subscribers Cohort
Earned Profit per Subscriber
Earned Profit per Subscription
Earned Profit per Subscription Cohort
LTV per Subscriber
LTV per Subscriber Cohort
LTV per Subscription
LTV per Subscription Cohort
MRR per Active Subscription
MRR per Active Subscriber
MRR per Subscribers Cohort
MRR per Subscriptions Cohort
Subscription Activations
Activation Rate
Days to Activation
New OTP Subscribers
Rate of One-Time to Subscriber
Subscribers Rate
All segmented by Locations (cities, countries, states), Products (Product Types, Products, SKUs, Variants, Vendors), Subscriptions (Cancellation Reason, Day of the Month, Day of the Week, Order Frequency, Pre-paid)